I do not identify or profile visitors. The site does use a few third-party services for advertising, security and operational telemetry–the latter solely to detect abuse, failures and rendering problems:
- I use EthicalAds to serve advertisements. This is a privacy-focused ad network that does not track you, and I have no access to any data it may collect other than aggregate statistics about the ads served.
- I use Cloudflare, which may use cookies to provide security and performance enhancements. Since it performs caching and other optimizations, it effectively breaks most tracking mechanisms, and I have no access to any data it may collect other than raw bandwidth and visitor statistics.
- I use operational telemetry (which I change from time to time as I test new things) to detect abuse, failures, broken pages and rendering problems. I only look at aggregated diagnostic information and do not use it to identify or profile visitors.
- Finally, external links to other sites may use
UTMtracking parameters, but only when I explicitly link to them and solely because with the advent of the fullyHTTPSweb referral tracking has become impossible, and it is a nice way to let other people know I am linking to them if they use standard analytics software. - I currently have the following
UTMparameters set:utm_source: taoofmac.comutm_medium: webutm_campaign: unsolicited_trafficutm_content: external_link